There is a lot of evidence in the literature that claims moderate alcohol consumption is associated with reduced mortality in adults. For example, studies have shown that wine consumption in particular reduces cardiac mortality, as well as other beneficial effects. …
Author: Becca
Evidence for Damaging Effects of Heat Exposure on Wine During Transport and Storage and Recommendations for Protection
It is well known that long term heat exposure is detrimental to the quality of wine, specifically its sensory characteristics and ability to age. Excessive heat can also alter a wine’s physical and chemical stability, such as showing a cloudy…
Millennial Generation Preferences for Wine: Further Evidence for Developing Effective Marketing Strategies
In the United States, Baby Boomers are still currently the generation that consumes the most wine. However, the younger generation (a.k.a. “Millennials”, “Generation Y”, “Echo Boomers”, or “Nexters”) is continually learning about wine and may one day surpass their parental…
Is Wine Bottle Weight Associated with Wine Quality?
Just looking down the aisle at the wine shop, you all know that there are a lot of different wines to choose from. Most of the time one does not know much about the quality and thus have to make…